| plugin | seo |
|---|---|
| updated | 2026-01-20 |
| name | content-optimizer |
| description | On-page SEO optimization techniques including keyword density, meta tags, heading structure, and readability. Use when optimizing existing content or validating new content against SEO requirements. |
plugin: seo updated: 2026-01-20
Content Optimizer
When to Use
- Optimizing existing content for better rankings
- Validating new content against SEO requirements
- Checking keyword density and placement
- Improving readability scores
- Creating meta tags
Keyword Density
Target: 1-2% for primary keyword
Calculation:
Density = (Keyword Count / Total Words) x 100
Placement Priorities: 1. Title/H1 (required) 2. First 100 words (required) 3. At least one H2 (recommended) 4. Conclusion (recommended) 5. Distributed in body (natural)
Warning Signs: - >3% = Keyword stuffing risk - <0.5% = Under-optimized - Exact match every paragraph = Unnatural
Meta Tag Optimization
Title Tag
- Length: 50-60 characters
- Keyword: Near the beginning
- Format:
{Keyword} - {Benefit} | {Brand} - Unique per page
Meta Description
- Length: 150-160 characters
- Keyword: Include naturally
- CTA: End with action verb
- Unique per page
URL Slug
- Short: 3-5 words
- Keyword: Include primary
- Readable: Use hyphens
- Lowercase only
Heading Structure
Valid Hierarchy:
H1: Page Title (exactly 1)
+-- H2: Main Section
| +-- H3: Subsection
| +-- H3: Subsection
+-- H2: Main Section
| +-- H3: Subsection
+-- H2: Conclusion
Common Errors: - Multiple H1 tags - Skipping levels (H1 -> H3) - Using headings for styling only - No keyword in H1
Readability Optimization
Flesch Reading Ease Target: 60-70
| Score | Level | Audience |
|---|---|---|
| 90-100 | Very Easy | 5th grade |
| 80-89 | Easy | 6th grade |
| 70-79 | Fairly Easy | 7th grade |
| 60-69 | Standard | 8th-9th grade |
| 50-59 | Fairly Difficult | 10th-12th grade |
| 30-49 | Difficult | College |
| 0-29 | Very Difficult | College graduate |
Improvement Techniques: - Shorten sentences (<20 words avg) - Shorten paragraphs (2-3 sentences) - Replace jargon with plain language - Use active voice - Add subheadings every 200-300 words - Use bullet points for lists
Optimization Checklist
Use this checklist when optimizing content:
- [ ] Primary keyword in title/H1
- [ ] Primary keyword in first 100 words
- [ ] Keyword density 1-2%
- [ ] Meta title 50-60 characters
- [ ] Meta description 150-160 characters with CTA
- [ ] Heading hierarchy valid (H1 -> H2 -> H3)
- [ ] At least 3 internal links
- [ ] At least 1 external authoritative link
- [ ] Flesch score 60-70
- [ ] No paragraphs > 3 sentences
- [ ] Subheadings every 200-300 words